Google Business Profile
- How to schedule Google Business Profile posts. Google has no scheduler of its own. The three ways to do it, and the one we recommend.
- How often to post on Google Business Profile. Weekly is the floor, daily is wasted effort. What the seven-day expiry means for your rhythm.
- Why Google posts expire after seven days. Which post types expire, which do not, and how to keep the profile from going quiet.
What to post
- What to post for a repair shop. Thirty posts a phone, computer or console repair shop can make from an ordinary week, with the ones that bring customers marked.
What is coming
Next on the list: what to post for a cafe, how to get ownership of a Google profile back from a former employee or agency, and how to read the profile's own performance numbers without a dashboard. If there is a question you keep hitting, email it to hello@socialforshops.com and it goes on the list.
How these guides are written
Everything here comes from managing Google profiles and social accounts for storefronts in New England: repair shops, a dessert cafe, a landscaper, the same work described on the about page. When Google changes something, the guide changes. Each page shows the date it was last updated. If you want the posting done rather than explained, start with the Google Business Profile scheduler or see who it is built for.
See it on your own profiles
We are onboarding a small group of shops now, one at a time. Tell us about the shop and we will connect your accounts with you.